Write a Simple 5-Sentence Travel Pitch

Most travel pitches fail because they try to do too much.

Creators often:

• over-explain themselves
• ramble
• sound unsure
• or bury the actual ask

Brands don’t want long emails - they wan't to know exactly what you're proposing.

This lesson gives you a simple structure that works whether you’re pitching:

• hotels
• stays
• tours
• cafes
• travel brands

The Core Principle

A good pitch answers five questions - no more, no less.

Brands want to know:

1. Who are you?
2. Why are you contacting us?
3. What are you proposing?
4. What do we get?
5. What’s the next step?

One sentence per question.
That’s it.

The 5-Sentence Travel Pitch Framework

Use this exact order.

1️⃣ Who You Are (Context)

Introduce yourself briefly and confidently.

Examples:

• “I’m a travel photographer creating visual content around unique stays in [region].”
• “I create short-form travel content focused on boutique hotels and experiences.”

Keep it factual.
No follower counts.
No life story.

2️⃣ Why You’re Reaching Out (Relevance)

Show this isn’t a mass email.

Examples:

• “I came across [Brand Name] while researching stays in [location].”
• “I’ve been following your content and loved how you showcase [specific detail].”

This sentence earns their trust.

3️⃣ The Idea (What You’re Proposing)

State the collaboration idea clearly.

Examples:

• “I’d love to create a short series of photo and video content showcasing your property.”
• “I’m planning a trip to [location] and would love to collaborate on content for your channels.”

No vague language.
No “maybe”.
Be direct.

4️⃣ The Value (What They Get)

Translate your work into brand benefit.

Examples:

• “You’d receive high-quality visuals you can use across your website and social channels.”
• “The content would be shared with my audience and delivered for your own marketing use.”

This is not about you - it’s about them.

5️⃣ The Next Step (CTA + Link)

End with a low-pressure close and include one link.

Examples:

• “Let me know if this could be a good fit - happy to share more details and examples of my work are here: [link].”
• “If this sounds interesting, I can send more info - I’ve included examples of my work here [link].”

Rules for links:

• include one link only
• portfolio site or media kit (not both)
• place it in the final sentence
• the pitch should still work if the link isn’t clicked

What a Finished Pitch Looks Like

Here’s the full structure together:

Hi [Name],

I’m a travel content creator focused on showcasing unique stays and experiences across [region].

I came across [Brand Name] while researching places in [location] and loved how you highlight [specific detail].

I’d love to collaborate by creating a short set of photo and video content showcasing your property.

You’d receive high-quality visuals you can use across your website and social channels, with additional exposure through my platforms.

Let me know if this could be a good fit - I’m happy to share more details, and examples of my work are here [link].

Simple.
Clear.
Professional.

Common Mistakes to Avoid

• Writing multiple paragraphs
• Explaining your background in detail
• Leading with what you want
• Hiding the ask
• Sounding unsure (“I was wondering if maybe…”)

Clear, direct pitches always come across as more confident.

Your Next Steps (Take Action)

1. Pick one brand from your pitch list.
2. Write one sentence for each of the five parts:
   • who you are
   • why them
   • the idea
   • the value
   • the next step
3. Read it out loud.
4. Remove anything that doesn’t directly support the pitch.

When you’re done, you should have one complete pitch ready to send.

Your Next Lesson

Send Follow-Ups That Get Replies

Learn how to send follow-up messages that increase reply rates without sounding pushy, awkward, or desperate.

Travel CollabsTravel Collabs Team