Creating travel content in 2025 is more competitive than ever, and standing out as a travel creator takes more than just beautiful clips - it’s about storytelling, relatability and formats that actually work on social media today.
If you’re looking for fresh travel content ideas to grow your audience, boost engagement and even go viral, this list is for you. These short-form travel content ideas can be adapted to any niche, whether you focus on adventure content, solo or backpacking, luxury travel or teaching content creation itself.
Here are 10 travel video ideas for 2025 that are designed to help you connect with your audience, get more saves and shares and stay ahead of the algorithm.
1. Storytelling Voiceover Videos
One of the most powerful ways to stand out on TikTok, Reels and Shorts in 2025 is through storytelling. Instead of just posting clips of your trip, add a simple voiceover that shares the story behind the moment.
This adds context, emotion and relatability, keeping viewers hooked from start to finish. A strong hook in the first few seconds - like “I woke up at 4am to catch this sunrise…” - immediately draws people in and encourages them to watch all the way through.
This also helps your audience connect with you on a personal level and recognise your content whenever they see it.
Examples:
- Solo travel: “This is how i solo travelled Bali”
- Luxury travel: “Here's what it's like to stay in an overwater villa”
- Educational: “This one editing trick turned a boring clip into my most viral travel video.”
2. Itinerary Content
Itinerary videos and carousels are one of the most saveable and shareable formats for travel creators. Breaking a destination into a clear, digestible plan gives viewers instant value and helps them plan their own trip.
You can film highlights of each stop and layer it with text overlays or a quick voiceover to guide the audience through the experience. Or, you can create a carousel with images of each place, along with text about the itinerary.
It’s also an evergreen format that works for both casual viewers and fellow creators looking for inspiration for specific destinations.
Examples:
- Solo travel: “3 Days in Tokyo as a Solo Traveler"
- Luxury travel: “48 Hours in Paris: From Michelin Meals to Private Tours.”
- Budget travel: “Weekend in Budapest for Under $200”
3. Vlog Style
Vlog-style videos are a format that have worked on platforms like Youtube for years and this translates to short form social media like IG reels and tiktok videos.
Talking directly to the camera, showing real moments and sharing your reactions makes your content feel personal and relatable - almost like you’re travelling with your audience.
We've seen this style of video become more and more popular among short form platforms, so it's a great style to try out if you're comfortable talking to camera and sharing your life.
Examples:
- Solo travel: Vlog the experience of travelling to a new country solo
- Luxury travel: Vlog a stay at a luxury resort
- Adventure travel: Take your audience with you on an adventure in an unknown destination
4. Create a Series
Creating a short-form series keeps viewers coming back for more and helps build a loyal following. Whether it’s daily updates, a multi-part trip breakdown, or an educational sequence, a series gives your audience a reason to follow along and binge your content.
Short episodes with consistent branding or a recurring theme perform especially well on TikTok, Reels and Shorts.
Examples:
- Entrepreneur content: "Building a creator business - Day 1"
- Budget travel: “How to save money while travelling - Part 1"
- Creator/teaching content: “How to create travel content - Part 1: Camera settings”
5. Local POV / Immersive Walkthroughs
First-person POV or immersive walkthrough videos put viewers in the middle of the experience, making them feel like they’re exploring the destination themselves.
Filming with a phone or GoPro while walking through markets, festivals or hidden streets adds authenticity and excitement and ASMR-style audio or natural ambient sounds can boost engagement even further.
Examples:
- Solo travel: Film the life of being a solo traveller
- Adventure travel: Interacting with locals in a different country
- Food travel: Exploring a bustling street food market in Bangkok
6. Behind-the-Scenes of Travel Content Creation
Audiences love seeing the process behind the magic. Sharing how you capture, edit, or plan your content not only inspires other creators but also makes your work feel more relatable and authentic.
Behind-the-scenes content works across niches, whether you’re showing your camera setup, how you edit on your phone or the reality of shooting in crowded tourist spots.
Examples:
- Creator/teaching content: “How I shot this cinematic drone clip - step by step.”
- Solo travel: “How i film travel reels by myself and a tripod"
- Luxury travel: "Behind the scenes of shooting at a luxury resort"
7. Quickfire Listicles
List-style videos and photos are highly scannable and saveable, which is why they perform so well in short form. By breaking down tips, recommendations or insights into quick snippets, you make your content easy to consume and share.
These also work across every travel niche and are perfect for creators looking to add practical value alongside inspiration.
Examples:
- Luxury travel: “5 Glass Igloos in Lapland to add to your bucketlist"
- Adventure travel: “Top 3 Hikes in Patagonia for Beginners.”
- Creator/teaching content: “3 Editing Hacks to Instantly Improve Your Travel Reels.”
8. “What I Wish I Knew Before…”
This format taps into relatable storytelling and practical advice - two things audiences can’t get enough of. Sharing lessons learned the hard way makes your content feel authentic, while also giving your viewers actionable tips to avoid the same mistakes.
It works for beginners in any niche and often sparks conversation in the comments. You can create short videos or use photos in a carousel format to share information and advice on this topic.
Examples:
- Solo travel: “What i wished i packed for X destination.”
- Adventure travel: “What I wish I knew before hiking a glacier in Iceland.”
- Food travel: “What I wish I knew before ordering street food in Bangkok.”
9. Text-Only / Iphone Clips
Sometimes the simplest videos perform the best. A short phone clip with text overlays can be just as impactful as a polished cinematic edit. This style is perfect for creators who want to share quick tips, emotional reflections or engaging micro-stories without heavy editing.
It’s low effort, highly relatable and adaptable to any niche.
Examples:
- Luxury travel: POV: you book the hotel of your dreams and it looks like this!
- Adventure travel: A shot of hiking in the mountains with text like "less netflix and more of this"
- General travel: Aesthetic travel shots with text like "you & me, X destination?"
10. Transformation & Before/After Content
Transformation-style videos are incredibly engaging because they show contrast and progress. Whether it’s a before/after travel reveal, a journey of how you got the shot, or even personal growth while travelling, this format draws viewers in and keeps them watching until the end.
Examples:
- Solo travel: “Before I left home vs. after 3 months backpacking Europe.”
- Van Life: Before and after of your custom campervan build
- Adventure travel: The trail vs the view from the top
Final Thoughts
The beauty of these 10 travel content ideas is that they’re flexible enough to fit any niche, whether you’re documenting solo adventures, sharing luxury escapes, showcasing hidden gems or even teaching others the art of content creation.
If you’re feeling stuck or running out of inspiration, pick just one of these formats and try it out on your next trip. The more you experiment, the quicker you’ll discover what resonates with your audience and what helps you grow.
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